Bacon Bits are short, bite-sized chunks of business advice.
In this Bit, I explain the critical difference between what you Sell vs what you or your business DOES.
Understanding the difference will give you a much stronger Unique Selling Proposition and the ability to convert more prospects into customers. PLUS you'll learn a quick and easy shortcut to really understanding what you DO for your customers.
If you like this, leave a review on iTunes and send an email to AskBrad@baconwrappedbusiness.com with your biggest business challenge or bacon-wrapped strategy.