Bacon Wrapped Business With Brad Costanzo
BWB Osborn | Success Partners

David Osborn’s Tribe Of Millionaires Is Empowering Men To Live Healthier, Happier And Epic Lives


Finding the right people who will surround you while building your business to the top is a key move towards long-term success. David Osborn, the Cofounder of GoBundance, and the author of the book “Tribe Of Millionaires“, shares how he came to be one of the largest franchise owners of Keller Williams Real Estate.

BWB Osborn | Success Partners

Tribe of Millionaires: What if one choice could change everything?

David also talks a little bit about some of his journey and what it has taken him to build not just his real estate career, but also switching over to a new business model. Learn more from David as he relays his experiences in creating his company to becoming a successful franchise owner.

Some Topics We Discussed Include:
  • How David went from being bankrupt in his twenties to becoming the largest Keller Williams Real Estate franchise owner
  • How Gary Keller’s “Recruit Select” Process helped David master the art of hiring amazing team membes
  • Why Gobundance was created to bring together successful, like-minded tribe of men who want to elevate their lives
  • Why accountability is so important and how David helps facilitate this
  • Why GoBundance has such a focus on adventure in addition to personal development and business

To learn more about David and his experiences in creating his company, visit

About The Guest: David Osborn

BWB Osborn | Success PartnersAfter sticking out his thumb and traveling the world, David returned home to Austin, Texas broke and unemployed, at the age of 26. Though his travels may not have yielded wealth, they instilled the key motivation that he brings to every part of his life to create it — freedom.

Because to have everything you ever wanted takes the opportunity to design your life and believe it can happen.

Through this intention, David began to test his entrepreneurial merits alongside his business-partner mom in the world of real estate. The results were nothing short of remarkable. In less than 10 years, David would go on to build one of the top real estate brokerages in the world, founding over 50 companies.

Yet, more than anything else, the inherent freedom derived from his success awards him the time to focus on the importance on what matters most: being a proud father of two beloved daughters, a son and husband to the wonderful and talented Traci Osborn.

Today, still rooted in his boundless sense of adventure, David continues to travel the world not only to be enlightened by new experiences, but to share his insight and expertise with others so they, too, can truly be free.

David Osborn's Tribe Of Millionaires Is Empowering Men To Live Healthier, Happier And Epic Lives

David Osborn is the Cofounder of a company called GoBundance, he's also a bestselling author and an extremely successful real estate investor. He is one of the largest franchise owners of Keller Williams real estate. He cofounded GoBundance mastermind.

I don't even know if he calls it a mastermind. This group is in an effort to build a quality pure group of other successful men who can hold each other accountable to their own high standards and who choose to live life at the peak.

He founded it in 2013. Since then, it's grown to nearly 200 members who connect at seasonal tribal gatherings and annual international bucket-list type trip. He’s here to share some of the most epic adventures he's had with the GoBundance and the lessons he learned along the way.

I want to find out a little bit about some of his journey and what it's taken to build not only his real estate career, but then switching over to the GoBundance business model. David, welcome to the show.

Brad, it's great to be with you here. Let's bring the sizzle.

In your bio, it says that when you were in your early twenties, it wasn't always an easy success. Did I hear you were bankrupt or you went broke when you were 26? Did I get that right?

I had a negative net worth. I came back from hitchhiking around the world. I had a credit card bill, zero assets, zero money. Minus $1,500 was my net worth when I got back in 1994 and started my journey in real estate.

I had wonderful parents, so I had a place to live. I wasn't living out of my car or in a cardboard box or anything like that. I had negative net worth. I came from home. My dad was a soldier. My mom was a realtor.

My dad wanted me to join the forces. I chose instead to go work with my mother in real estate. I never thought I'd stay in real estate, but I needed money. I went in there to make some money while I looked for a real job.

I thought being a realtor was not a real job at the time. Here I am still looking for a real job years later. It keeps getting longer. I keep having to add years. It was fun. It's been a great journey.

At Keller Williams when I joined, it had 800 people. Now, there are 180,000. It went from a tiny little company where I knew everybody pretty much to a giant, number one company in real estate in the world.

Did you start as an agent? Was that your first?

I'm an assistant before I even got licensed. My mom had a team. She was a decent, amazing human being. She's a good producer. I call it decent production because back then people didn't produce as they do now.

Now, people are doing a million-plus GCI. Back then, you had no cell phones, no computers. Faxes were coming back out. People don't realize how far it's all come. I joined as her assistant at first. I became an agent. We became the number one team in the company.

After three years, I went to move to Dallas and started opening up franchises. It sounds glamorous and glorious, but it wasn't. It was a grind. We were not the company we are now. Most people that bought a franchise back then were struggling or failing.

It was a ticket to losing your money, not adding money. Fortunately, with some help of some very sharp partners, different people and Gary Keller's coaching, my region became successful. We were able to build a certain amount of success.

Being around successful entrepreneurs enables you to be who you are without hiding and allows you to pick wisdom from others. Share on X

I started my first office up there. I had 20% ownership. My parents had 20% ownership. The Kissex had 20% ownership. We sold 40% to various agents. It was crazy. That's how it started. It was like jump into the ocean and build your boat while you're sinking and drowning.

That's how we do it?

It is how we do it and we got stronger. The Keller Williams got stronger. Gary Keller was obsessed with training and coaching. I certainly was not skilled enough to do what I do then, but I slowly grew. The company grew and we all got better together. We were a ten-year overnight success.

Fast forward to either now or when you decided to launch GoBundance, tell me about that. Did you get to a point with the real estate career that you are now not having to work in the business as much and that you maybe had a little bit more time to focus on some of these other projects?

I've been very lucky. Gary Keller's number one training, one of the top trainings, was how to hire great people. It's called Recruit Select. I was in it when he was learning it in 1997. It went on to become a massive central pillar of Keller Williams. They basically taught us how to hire great people.

The reason I can own fifteen franchises isn't because of my charming personality and my ability to lead people. It's because I've learned how to hire great people that are more talented than me at their various jobs.

Having learned that process led me all the way until 2006. Corporate offered me a job down in Austin. I moved from Dallas to Austin. I had to leave all my businesses. I had to leave them in the hands of my successor, my replacement.

My journey was one of forced leverage. Forced because of the scale of my business, I had to work through others. I had a mini nervous breakdown at one point or an identity crisis.

I broke through, changed, learn how to not be the doer, but be the leader of the doers. I came back to Austin. My dad got sick with cancer and I nursed him. It was another reason I had to check out from work for a little bit.

To my shock and dismay but good for my pocketbook, I found that I'm not that important. I found that I am not fundamentally essential to my business. That if I hire the right people and I have the right systems and processes in place, my world can grow with minimal oversight from me.

That's what became my mantra. During this journey, I met a guy called Pat Hiban. Pat and I used to hold each other accountable. He was the number one RE/MAX agent in the United States. The next year, he was the number one Keller Williams agent in the United States in '96 or '97.

We became accountability partners and built around a training mastermind that Fred Grosse taught. Along the way, we met a guy called Tim Rhode. We used to compete on the number of hours work, the amount of money we made, all the things you would think aspiring entrepreneurs would compete on.

We met Tim who had retired and lived in the mountains. He mountain biked every day, rode skis every day and collected mailbox money. He had eighteen checks coming in a month, whether he worked or not.

We started competing on number of checks. We started competing on the number of days off we could take. It's this whole cycle of like evolution. We were accountability partners all the way until about 2011 or '12.

Frankly, we were sick of each other's stories. We've added in adventure trips because we used to go to conferences and meet. We decided to do adventure trips. We would do an adventure trip mastermind, discuss our plans and hold each other accountable. It was all a lot of fun.

We got sick of each other's stories so we said, “Everyone invites one person.” We brought one person each to the Tomatina. We went to a huge tomato fight. We hiked on the Camino de Santiago in Spain.

One of the guys there was like, “You guys have something here. You should teach people this stuff,” because on the trips we were discussing important messages about life. We're discussing our plans and our goals.

The next year, we open it up. It was twelve. The year after that it was 26. The year after that was 45, 100 and now we're at 220 members. Because there's such a demand for entrepreneurs to be around people and every one of us that founded this company are financially free, we don't have to work.

BWB Osborn | Success Partners

We're family men. We have wives and kids. Along the way, we met Mike McCarthy who became a part of it. We have great physical health. We have great relationships. We give money back to various causes. It's being the whole person.

That's how GoBundance was born. When you're a lone wolf and you've had a certain amount of success, you become an island.

It's an environment for successful lone wolves to find their tribe, to find their pack, people that you don't have to apologize to for being awesome. You don't have to hide your success. You can be who you truly are and learn from one another and become more.

It is one of the biggest benefits of groups like this. I've been a part of multiple. I've had my own in the past, Boardroom Mastermind. Some of the biggest advances not only in my career but in my personal fulfillment have come through the relationships that I've built with the right people.

Being able to share the frustrations that an entrepreneur deals with on a day-to-day basis with other people who get it. We're a minority and a lot of people don't get it. They can't quite relate. They don't understand.

They see entrepreneurs living this glamorous life on Instagram and they think, “You're an entrepreneur. It must be all private jets and Lamborghinis.” It's far from that.

Unfortunately, a lot of people over-hype that. There's this thing called black jet or black card where for $10,000 a year you can ride the empty legs on jets.

He started doing that, posting a bunch of pictures of himself. The next thing you know he's got 80,000 followers. I'm thinking, “That's like a symptom of our society that people fall in love with that image stuff.”

That's not the way of an entrepreneur. It's a grind as you know. It requires you to build the boat as you're drowning. It's a fun journey and only entrepreneurs understand entrepreneurs because there's no safety net most days. You're all-in every day for what you're doing.

I gave a speech not too long ago and these were a lot of people in the early stages of maybe being an entrepreneur and I said, “Who wants to take the easy money?” Everybody raised their hand and I was like, “Keep your day job. That's the easiest money you'll ever make.”

You get to clock out at five. You get benefits. You don't have to think about your job during the weekend unless you're bitching about your boss. That's the easy stuff. For everybody else, it's different.

First of all, I want to dive into what GoBundance is and is not, and how it differs from a lot of the other groups that people can join out there because there's no shortage of groups.

One of the things that you've done, and I have not yet read it but I'm looking forward to it, is you've cowritten this book called Tribe of Millionaires.

It's a parable of the entrepreneurial journey as it applies to build these support networks and accessing them. Tell me more about it as somebody who hasn't read it, but who's very interested in it. I want to dive into that.

It's a good read. It's the third book I've been involved with as a co-author. It's been my most fun project. It's a business fable. You can read it in an hour and a half. We're giving it away free at

It's basically this idea of what Pat, Tim and I went through and turned it into a business fable. Before I met Tim, I didn't pay attention to my health. I relied on my genes. I did never work out. It wasn't a major staple of my life.

I was fifteen pounds heavier. My cholesterol was higher. When I married my long-suffering girlfriend and turned her into my wife, it wasn't like I knew how to do anything other than work.

I wasn't great around presence with her and being present. Clearly, there were times I was great because she chose to stay with me, but I wasn't tuned into that. I just like to work, so I would work.

Taking care of our health should be a top priority in our lives. Neglecting it can lead to various health problems, as experienced by the author before meeting Tim. It's crucial to have regular check-ups with a trusted healthcare provider like My Doc Urgent Care Bainbridge to monitor our health and identify potential health issues early on. In addition to seeing a doctor, incorporating healthy habits such as regular exercise and a balanced diet can greatly improve our overall health and well-being. We should prioritize taking care of ourselves to live long and fulfilling life.

The authenticity effect is when you are real about what your challenges are. Share on X

The other thing you notice with entrepreneurs is we reach a certain level of success and we can hardly relate to our friends anymore because our friends may have a job with a boss they hate and trying to decide if they could afford a vacation or not.

I don't have that issue. I can do whatever I want when I want now after putting in the twenty-odd years building my businesses. In the beginning, there was no boss anyway. There was only me.

I can look in the mirror and like, “Who's the secretary? Me. Who's the boss? Me. Who built the computers? Me.” You don't understand that. You end up having to hide around your friends. You end up downplaying your own success because you don't want to seem like a jerk.

What good is that if you have to live your life in a box and not shine your light? Being around entrepreneurs that have made it and the Tribe of Millionaires, it enables you to be who you are without hiding and you can pick up wisdom from others.

I struggled with being present for my daughter and playing doll with her because I didn't enjoy it. Here are the strategies I use to be a better dad. I've had hiring issues in my business too. Let me tell you the three books and the classes I went to learn how to hire.

Tribe of Millionaires is about how important it is that you choose to hang out with the right people. In fact, the most important choice you'll make in life is who you hang out with.

David, does that have to do with the subtitle of the book which is, “What if one question could change everything?”

Yes. What if one choice could change everything and that choice should be who you hang out with? I come from a very middle-class family, middle of the middle class. My dad was a soldier. My mom was a housewife until she became a realtor. They’re very special people.

We were in the middle of the class. No one was preaching to us about having it all or being financially free or any of that stuff.

My mom had more success in real estate in the first five years that my dad had ever been being a soldier. You don't get paid very much to be a soldier. You do it for the love of country. He loved that stuff.

The only way I could absorb the information I needed to become the guy I am now is first off through mentors and coaches. Early on, it might have been Tony Robbins or Jim Rohn. Gary Keller was an amazing influence on my life.

You are going to be influenced. Your destiny is shaped only by those around you. The choice is, how do you put yourself in the most potent environment around people that will influence you to become better?

When I got financially free through real estate wasn't when someone taught me about it. It wasn't when I read Cashflow Quadrant. It was when my peer partner, Pat, suddenly bought his twentieth unit and had $150,000 a year coming in whether he worked or not.

I thought, “If this guy is doing this, I should be able to do it.” That's where the magic happens is not necessarily being coached and preached at. It's like seeing people doing what you do, what they're doing and thinking, “I could do this better. I could do this as well.” That's the influence.

The multiplier effect is this idea that when somebody has done it ahead of you, I own 100 single-family property. If you're at ten and you want to get to twenty, I could probably give you advice on what it's like to get to twenty faster.

It always looked so different at one than it does at 100. Everything that served me at my first transaction doesn't serve me now at 100. At the first transaction, I managed the property. I did all the repairs myself. I tried to be as cheap as possible, etc.

Now that we're adding a few a year, it doesn't serve me to be that pedantic at that level. You’ve got to learn and unlearn these skills on a continuous basis to elevate your life. If someone's done it already, you learn it so much faster. That's the multiplier effect.

There's a bunch of them built into our tribe. We have something called the authenticity effect where you're real about what your challenges are.


Many people are inauthentic about what they're struggling with. We have processes built-in to force authenticity. Accountability is the world's most powerful forces. As the son of a Green Beret colonel, I hated accountability as a kid. I couldn't stand it. Now, I love it. Now, it’s my favorite thing.

I'm one of the most accountable people you'll ever meet. I do my workouts. I get my time in with my family. I eat healthily. I do my productivity at work. I make sure I get my vacations accounted.

People like accountability and vacations, absolutely. Accountability is built around vacation. My goal is to have one amazing vacation with my family every year, 100 out of 100.

That's part of my accountability. At the beginning of each year, we sit down as a family and discuss where we want to go and what we want to do. We've been enjoying those so much that we're thinking about doing two a year now.

When was the last epic vacation with your family you did?

My wife and I took the kids to Ireland for seventeen days. We played sixteen rounds of golf. We played every other day. We would take the kids somewhere one day. My daughter is ten and she had a friend with her who is also eleven or twelve. My son is two, so we brought a nanny as well.

We would sight-see one day and go check out a castle or something cool. The kids, their favorite part was feeding the pigeons in the park, which as you know, you can only do in Ireland, nowhere else in the world are there pigeons in a park.

The other days, she and I would go hammer away at the golf course. I'm very lucky that my wife loves golf so every course was beautiful. We played some of the finest golf courses in Ireland.

We looked at each other at the end of the trip and said, “I could stay longer,” which is unheard of for me. I used to get so restless after ten days on the road. Ireland was a beautiful trip. It was fun. That's what accountability brings as well is abundant living.

Accountability, once I realized that as well, for the longest time I’m the ADD lone-wolf entrepreneur for a long part of my career. I was making money. I was hustling and doing all right.

There were goals that wouldn't get accomplished because maybe I wasn't in the mood to do it that day or I'd come up with something else to do.

It wasn't until I got serious and started to form an accountability call once every two weeks with a very close friend of mine, we've done it for years, I noticed it was very simple, but it started to change.

It's a simple act of telling somebody else what you're planning on doing. When you show up for the call a couple of weeks later, if they're going to hold you to the fire, it's easy to let yourself down. It's a lot harder to let somebody else down.

Especially when they're your brothers in arms. You don’t want to disappoint them and they don't want to disappoint you if you have permission to be tough on each other.

We don't even call each other accountability partners. It's more success partners because accountability is one side. It's like, “You're not accountable to me but your success, I feel like I'm accountable to that. It's the exact same thing in different clothes.

We call it peer partners. We've moved it to peer because your peers are the ones you care about the most. The peer pressure comes from being around peers that you respect and look up to. If you have bad peers, you're going to go down a bad path.

I had some tough moments in high school where I did that. If you're around great people, you're going to be amazing. If your best friend is Warren Buffett or Bill Gates, you're probably in a different stratosphere than the rest of us. Peers really matter. You should foster and cultivate that.

I recall it was in a mastermind that I met my accountability partner, success partner, peer partner in this. That was the genesis of it all because part of being in that group, it solidifies what you want to do.

The most important choice you'll make in life is who you hang out with. Share on X

You build great bonds with the people who are in these groups and you decide to take that outside of the on-location meeting where you're doing this.

I'd love to hear if you have any other pillars. I tried to reconstruct the four pillars of what most people get out of masterminds. I'd be interested to see if you have anything to add. It wasn't why people join necessarily.

What I've found that people get out of it that they didn't even necessarily know to going into it. Some people join masterminds, you get information out of it. You get tips, tricks, strategies, things you can do that are going to move the needle.

I've found that is the lowest value of masterminds, is the what to do. The other side is they get to talk about the operations or what I call the unnecessary evils, the part about business that nobody likes to talk about. It's not fun.

People get together and go, “I don't need the next ninja strategy on how to do this. I've got an HR problem. I've got a legal issue. I've got something else that's going on. Has anybody ever dealt with this crap that I didn't sign up for?” That can be cathartic.

The third part is the bonding and relationships. The fourth part is a group of psychologists because I've seen people break down into absolute tears. People who are these front-facing, stoic figures of success that everybody looks up to.

The pressure is real and not everybody has it all put together. When they feel free to open up to let people in and even sometimes break down, it allows the group to build them up even stronger.

Have you found that those are true? Are there any things that you think I'm missing of what the real value is that people are going to get?

The relationship is the most important part. What we find in our mastermind is the family component and the child, that's where people get more value. It's funny they all go there thinking they're going to learn how to make an extra buck.

We certainly teach plenty of wisdom on how to do deals and how to hire effectively and build your business.

Most people come away with nuggets from their peers like, “I'm so guilty. I play with my kids and I have my phone beside me. I check my phone twenty times an hour while playing with my kids or I haven't taken a vacation in six months. I'm making good money, but I want to keep working.”

The most valuable things are often personal or fitness-related. There are people that let their health go while they're chasing the almighty dollar. People forget that a dollar is a tool, not a goal. If you make it a goal, you're off track.

I agree with what you said. I always like to think of myself as the poster boy of a mastermind, because if I can do it, anybody can.

Many people put you on a pedestal where you've had success and they're like, “That guy is amazing. He's probably smarter, better, more talented or luckier than me,” whatever the word is. The reality is when you get around everyday people, you're like, “They're like me.”

They work a different way. They approach life a little bit differently than rubbing off on you is very important. I've seen the juggernauts breakdown and cry too. That's powerful too. There are some people that run masterminds that are good at that.

Fred Grosse used to do that very effectively. That's always good too. You want to run in a tribe that equals your ambition. If you're the most ambitious guy in your circle, eventually they're going to drag you down.

This is the way it is. You can't keep elevating in life with a bunch of ballast on you, a bunch of people pulling you down and saying, “Why would you do that? That doesn't make any sense.” When I was starting to build my career, I remember one of my good friends, he's like, “You make me feel small.”

BWB Osborn | Success Partners

Tribe of Millionaires: What if one choice could change everything?

I'm like, “I'm not trying to make you feel small. I love you. I want you to be successful.” He didn't want to do what I was doing. I played video games a lot, but I stopped playing so that made him feel small.

I wasn't trying to make him feel small. I was trying to elevate my circumstance. We're not friends anymore. I have no hard feelings. I don't think he was trying to be cruel either. You can't have that around you if you're trying to elevate your game and elevate your life.

That's one of the beautiful parts of these kinds of groups. Give all of us a window into what GoBundance is like as a member. You have live meetings a year. Is there other ongoing support? It sounds like there are adventure trips and stuff. Paint the picture of what it's like.

We've got our six pillars, which are age-defying health. We do some fitness challenges and things like that. Authentic relationships, extreme accountability, financial freedom, bucket list adventures.

The idea is that we do about ten trips a year that you can come to. Two major ones are Austin. We always go skiing in one. Every one of our events is the same way. We have playtime built into the agenda so you can get your endorphins going.

There's always something physical, playing Ultimate Frisbee or going skiing. We always do a winter event built around skiing, so you can ski all day.

We start the meeting at 2:00 or 3:00, then we run until 10:00 or 11:00 at night. You've gotten out there and gotten the goods.

We do bucket lists adventures because we believe to expand your being, you have to throw yourself into a strange environment. We climbed Kilimanjaro. We kayaked in Norway for a week, which is one of my personal favorites.

This time they're going to Patagonia and going hiking for ten days. Not everybody goes, but a lot of them go. We have chapters. There are regional chapters in all of the cities.

They have their own get-togethers. Most importantly we put people in pods, which are little accountability groups and we have a process for that. We have some tools for that. One of our tools is the one-sheet which is their life on one sheet.

If they follow it effectively, which they should, but not everyone plays full out. If you follow it effectively, you would have your systolic and diastolic on there, blood pressure, body fat percentage, age, the genetic age although those things are goofy, net worth, horizontal income.

Everyone in the tribe has to be a millionaire. We do have a JV department in development or up and coming group for training people how to get to the million-dollar status.

Right now, it's $1 million net worth to be in the tribe. There are some great conversations. We bring in some speakers, but we make people do a lot of work as well. We have them build their more complete life while they're with us.

I like that it's not just business, it's about everything.

We call it the whole life millionaire. Can you have it all? It's not about business.

That's one of those things that you don't realize how important that is until you start to have enough money. There have been studies, I don't remember the exact number, but it's something like after $300,000 or something like that of income a year.

I thought it was even lower. You're happier with money up to a point and then that doesn't provide any more happiness and whatever that number is. I thought I'd read $100,000 or $75,000 or something, but maybe it's $300,000. Maybe it's $150,000.

I live in California.

$75,000 wouldn’t even get you the tax bill. In Memphis, it would probably be a lot. Generally speaking, you're right. After a certain amount of money, it doesn't increase your happiness. It's two kinds of money problems: not enough and too much.

People forget that the dollar is a tool, not a goal. Share on X

We'd all take the too much over the other one.

They would take the too much and you shouldn't feel sorry for people with too much. Trust me, as you probably know, it's not easy managing a lot of money. It's complicated also. There's a lot of complexity that goes into having a lot of money.

There are taxes, trust, asset management. There's a whole bunch. No one should feel sorry for us. If you saw my 1,000-page tax return, you might have a small amount of empathy.

Tell me about your day or your week, the way you split off. You've still got your real estate empire. You've got your businesses there.

You have a private equity fund as well and you've got GoBundance. Where does your time and attention go if you were to break it down into like three or four big pies?

I spend a good chunk of my time still on the residential real estate practice, but it's very high-level stuff. Negotiating leases, rolling out new programs and I would guess that's half my time.

The private equity fund would be close to the other half. My asset management, I have a family office. I'm very lucky. I have a lot of smart, capable people that work for me. Most of them are smarter and better at what they do than I am.

My partner in the real estate company, I'm 50/50 partners with a guy that's called Smokey. He's great and way better than I would be at running that thing. He does an amazing job.

I've got a guy that runs the private equity firm who's incredible, very capable and intelligent. My family office is also run by a very intelligent team. I have a right-hand guy who keeps me on track.

My day generally starts at 5:00. I like to get up and get my quiet time. I wrote the Miracle Morning Millionaires with Hal Elrod. I follow the miracle morning as best I can. Hal is an amazing guy. It's get up, meditate, read, journal and exercise.

I got the Peloton. I'm a Peloton guy. It was funny. I never rode a bicycle. I always thought it might be good for me. I knew I needed to aerobic. I've read Younger Next Year and they said, “Skiing, aerobic or all these low impact exercises.”

Keep in mind, I never ride a bike. I'm not a bike guy. I've done a little bit of mountain biking, but no street biking. I fell in love with it too. I got super addicted. When I'm at home, I ride it almost every day. It does start wearing on my hips a little bit if I do it every day so I'll take a few breaks.

When I travel, I get off of it. I sweat to death. It's a good workout. You can do twenty minutes hard on that and be drenched. It's a good way to get that quick heart burst energy in the morning.

I go into my productivity time. I try to like grind out about an hour before my kids get up, maybe 45 minutes. I'm up with the kids kissing them off to school and giving them a little affection and back to work.

I have a very thorough process for dealing with my businesses. I tabulate them in the back of my journal and whichever leader I'm talking to, I take notes in my journal for that conversation around that business.

I have a history of what's going on. I wish I could do it electronically. I bought a Surface Pro to see if I can switch to electronics. I've tried a couple of times but I still am a journal guy.

All of these tabs are different business interests. If I'm sitting with any one of the guys, I flip to that tab and that's how I keep track of it all. My journal is to do.

I was a huge journal guy. I love paper. One of my clients bought an iPad Pro. We had a good month so as a gift he bought one for me. I've mastered all the various note-taking apps on here and all the tabs. Now I am a complete convert to the iPad Pro. To me, it combines the best of both worlds.

BWB Osborn | Success Partners

Success Partners: You don't change from the inside out. You change from the outside in.


Every year, I have to go through my journal and transfer everything over because it lasts about a year. It is a good exercise to do that because it reminds me of a bunch of stuff, but it is a painstaking process.

I can see where being electronic would be better because you'd have it all there for all times. I'm trying to switch that way, but I'm a little bit old school.

One of the things you're trying to do is promote Tribe of Millionaires. I think it will be an incredible read. Besides getting more eyeballs on there to help more people get insight into that, are there any nuts you're trying to crack right now?

By that I mean, are there these specific problems you're trying to solve, people you're trying to meet, challenges you're trying to overcome? This is the opportunity for me and my audience, if it rings a bell in our head to go, “I totally got a connection or a solution for you.”

I have plenty of problems. As an experience of a fairly advanced entrepreneur, I also have ten solutions for every problem I'm facing that I'm working my way through. I'd love to sell more Tribe of Millionaires. We're giving it away for free at the website.

Me personally, I've been giving being away a large amount of money each year, but I haven't found a charity that made me go, “I want to save that part of the world.” I've been exploring that. Now I'll get one million people with different charities so I don't know if that was the wisest thing to say.

Being a better husband, I still want to be a great husband to my wife and sometimes I feel like I'm not the best at that in terms of slowing down and being in the moment.

We have our great moments and we have our moments where she's like, “I see you're in business mode again. Talk to me later when you're done with that.”

I'm like, “Let me try to snap out of that and be a good listener.” I also could use help on social media. I have intellectual property revenue. I'm not trying to be the next Gary Vaynerchuk, but I have some stuff I'm working on there.

I would like to contribute to other people. I have a platform, but I don't think I manage it. I've always felt like I needed a social media manager. I do it very haphazardly. Sometimes I'm into it, sometimes I'm not.

It's not like I'm trying to be the next Tony Robbins or anything like that. I do have books. I do have intellectual property. They are valuable and good and I'd like to develop that. If anyone knew how to help me in that area, that would be helpful too.

For people who are loving this, who want to dive a little further and want to find out a little bit more, you've got the Tribe of Millionaires. What was the URL that people can get that for free?


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If they want to take a closer look at GoBundance and see if this is something that would be a good fit for them?

It's We got it all there or That's my URL. What I will tell people is I'm a huge believer that you don't change from the inside out. You change from the outside in.

The only choice you make is to change or to be more. The way you do it is by putting things around you that influence you to grow into the place you're trying to grow into.

It reminds me of a book I read and I loved it. He's a great writer named Benjamin Hardy. I don't know if you've heard of him.

I’m good friends with Ben. He’s a great guy. Willpower Doesn’t Work, that's where that conversation was generated.

He and I were talking one night and I said, “I loved your book because you change from the outside in.” He goes, “That's it. You change from the outside in.” Ben is right on with that stuff. He's a sharp guy.

David, this has been a fantastic conversation. I enjoyed getting to know you and hear more about what you're doing at GoBundance and in the real estate space. Tribe of Millionaires sounds amazing. I cannot wait to pick it up.

For everybody else who's reading this, I encourage you to take it to heart. If you don't have a good supportive group of people around you, whether it's your family, your friends, your colleagues or in a mastermind, look and find something that works for you.

It's been great to be with you. I'm so proud of what you're doing. They didn't have podcasts when I was a kid, but I'd be listening to every one of yours. I've listened to Jim Rohn 2,000 times when I was a kid and got bored of it.

If your audience wants to grow, everything you are got you to where you are now. The only place you get someplace else is by finding new resources, new capacities and new capabilities. The easiest way to do that is to listen to the right podcast or hang around with the right people.

We're going to go ahead and see everybody else on the next episizzle.

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About The Guest: David Osborn

BWB Osborn | Success PartnersAfter sticking out his thumb and traveling the world, David returned home to Austin, Texas broke and unemployed, at the age of 26. Though his travels may not have yielded wealth, they instilled the key motivation that he brings to every part of his life to create it — freedom.

Because to have everything you ever wanted takes the opportunity to design your life and believe it can happen.

Through this intention, David began to test his entrepreneurial merits alongside his business-partner mom in the world of real estate. The results were nothing short of remarkable. In less than 10 years, David would go on to build one of the top real estate brokerages in the world, founding over 50 companies.

Yet, more than anything else, the inherent freedom derived from his success awards him the time to focus on the importance on what matters most: being a proud father of two beloved daughters, a son and husband to the wonderful and talented Traci Osborn.

Today, still rooted in his boundless sense of adventure, David continues to travel the world not only to be enlightened by new experiences, but to share his insight and expertise with others so they, too, can truly be free.

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